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MarketShare Communications, Inc

Strategic Marketing for Growing Businesses

At MarketShare Communications, a B2B marketing agency in NJ, we help small and mid-sized businesses grow by building marketing programs that are thoughtful, measurable, and aligned with real business goals.

We don’t believe in one-size-fits-all solutions. Every engagement starts with understanding your business through our comprehensive marketing assessment, learning about your audience, and identifying your growth objectives—then designing a marketing plan that supports your short- and long-term success.

We act as an extension of your business, not just a vendor. Our role is to think strategically, execute consistently, and help you make smarter marketing decisions that have positive impact on your company.

Posting more content, sending more emails, or spending more on advertising won't fix a strategy that isn't working. We help businesses identify what's holding them back and create focused marketing programs that generate better leads, stronger engagement, and real opportunities for growth.

Ilene and Ted of MarketShare Communications are like the marketing department of my firm and are dedicated to the success of my business. They have great ideas about how to market to my potential clients while keeping on the right side of the regulations a business like mine must adhere to. One of the best things about them, is that I know they really care about my success!

David Haas, CFP®
Owner, Cereus Financial Advisors

I have been working with Ilene Greene & Ted Polmar of Marketshare Communications for over 6 months now. Their sincere desire to do what’s in the best interest of my business network (Collaberex) shines through from our very first meeting. They have over-delivered every step of the way with a keen understanding of what it takes for us to achieve our marketing goals. Each time we meet is a confirmation that I made the right choice to work with them. There are an almost unlimited number of marketing agencies, so why them? I have not come across any others who have the same authentic desire to see my company succeed.

Jonathan Rosen
Founder, Collaberex

Working with Ilene Greene and Ted Polmar from MarketShare Communications has been exceptional. Their genuine commitment to my business network, Collaberex, has been evident from the start. They consistently exceed expectations and demonstrate a deep understanding of our marketing needs. Choosing them was definitely the right decision.

Tommy Hilcken
Founder, Tommy Hilcken Productions

A Full-Service Marketing Partner

Whether you need a fractional marketing team or support in a specific area, we scale to fit your needs. MarketShare Communications provides integrated marketing services, including:

Who We Work With

Our clients come from many industries, but they all want the same thing—marketing that makes sense, reflects who they are, and supports sustainable growth. We tailor our approach to each organization’s goals, structure, and audience.

  • Professional service firms
  • B2B organizations
  • Non-profits
  • Family-owned businesses
  • Solopreneurs
  • Healthcare, legal, accounting, and financial firms

Get to Know Us – Get to Know How We Think

Visit our blog page — your go-to resource for the latest insights, trends, and strategies in the world of digital marketing and business growth.

Is Your Website Working Hard Enough to Achieve Your Business Goals for the Rest of This Year?

Your website may be working. But is it working hard enough to bring in the new business that will help you reach your goals by the end of the year?...

10 Questions Every Business Website Must Answer to Generate More Leads

Most business owners think of their website as an online brochure. But in reality, your website is often your most important salesperson. It works 24/7/365. It introduces your company to...

When Winning Becomes the Only Way to Enjoy Business

Recently, Ted and I witnessed a small moment in our neighborhood while on our daily walk that unexpectedly carried a big lesson about business — and life. A group of...

Let's Start with a Conversation

If your marketing feels fragmented or simply isn’t delivering the results you’d like, it may be time for a different approach.